Matomo has to be installed on a server with both PHP and MySQL. At the end of the 5-minute installation, Matomo (Piwik) will give you a Javascript tag which you add to the bottom of each page of your website. Matomo will then record the activity across your website within your database. Matomo aggregates this data to provide detailed web analytics reports about your visitors, page views, referrer information, search engine keywords, Ecommerce, campaigns and much more! As well as tracking via the Javascript file, you can also import web server access logs into Matomo, or use the Tracking API.

Learn more about Matomo in our guide: What is Matomo?