Blog series part 3: How to increase conversions and meet your business goals with Matomo

 Through optimizing your messaging, content, or your page layouts, you can increase conversions by getting your visitors through a clear pathway to achieve your business goals. Conversion Rate Optimization When we talk about optimizing websites to improve and increase conversions, …

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Blog series part 2: How to increase engagement of your website visitors, and turn them into customers

Long gone are the days of simply tracking page views as a measure of engagement. Now it’s about engagement analysis, which is layered and provides insight for effective data-driven decisions. Discover how engaged people are with your website by uncovering …

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Blog series part 1: How to use Matomo to increase customer acquisitions for your business

Are you investing time and money into marketing your business and unsure if it’s paying off? Web analytics provides the tools and insights to help you know which marketing channels to target and focus on. Without it you might be …

Read MoreBlog series part 1: How to use Matomo to increase customer acquisitions for your business