Matomo is the leading open-source web analytics platform, used on over 1 million websites in over 190 countries, and translated into over 50 languages. Matomo is the ethical choice for those who value privacy and 100% data ownership.
It has three different hosting options – Cloud, On-Premise, and Matomo Analytics for WordPress. Cloud takes the hassle out of installation. On-Premise is the free, open-source, and self-hosted PHP/MySQL software you install on your own server, that gives you maximum flexibility. For those with a WordPress website, Matomo Analytics’ plugin is perfect for you to install Matomo on your WordPress in a click!
Matomo is a web analytics and conversion optimisation tool designed to give you the most conclusive insights with a complete range of features such as heatmaps, sessions recordings, goals, form analytics, visitor profiles, ecommerce and funnels.
It provides real time updates on the details of your visitors; has goal conversion tracking to track business objectives; event tracking to identify and measure the interaction of the user with your website; and A/B testing which helps you optimise your website through learning which content truly resonates with your audience.
Visit matomo.org for more information.