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Official Matomo Blog

News from privacy-first Google Analytics alternative, Matomo.

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Still on Piwik 2? Upgrade now to Matomo 3, the most efficient and secure Matomo version

April 9, 2019April 5, 2017 by Matomo Core Team

It has been almost four months since we released Matomo 3. The major new release came with a new UI, performance and security improvements. If you are still on Piwik 2, the security improvements alone should be worth updating your …

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Categories Community

Form Analytics for Matomo now available: Find the pain points on your online forms to improve conversions

March 14, 2017 by InnoCraft

Hi, this is Tom from InnoCraft, the company of the makers of Matomo Analytics. Do you hate losing your visitors on your online or intranet forms and leaving revenue on the table? If you feel like us, we have got …

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Categories Community

The complete guide on tracking your websites and web apps into multiple Matomos and how to do it easily & efficiently

July 2, 2019February 23, 2017 by InnoCraft

Getting the tracking of your website and apps right is crucial to your success as you need to ensure the measured data is meaningful and correct. That’s why we, at InnoCraft, help our clients setting up their web tracking and …

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Categories Analytics Tips, Development

How to track single-page websites and web applications using Matomo Analytics

May 16, 2018February 21, 2017 by InnoCraft

The content of this article was moved to https://developer.matomo.org/guides/spa-tracking

Categories Community, Development

How Media Analytics for Matomo gives you the insights you need to measure how effective your video and audio marketing is – Part 2

February 2, 2017February 2, 2017 by InnoCraft

In Part 1 we have covered some of the Media Analytics features and explained why you cannot afford to not measure the media usage on your website. Chances are, you are wasting or losing money and time by not making …

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Categories Community

How Media Analytics for Matomo gives you the insights you need to measure how effective your video and audio marketing is – Part 1

June 7, 2017January 31, 2017 by InnoCraft

Do you have video or audio content on your website or in your app? If you answered this with yes, you should continue reading and learn everything about our Media Analytics premium feature. When you produce video or audio content, …

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Categories Community

3 hidden Matomo features you likely don’t know, that will make you more productive

February 18, 2022January 17, 2017 by InnoCraft

At Matomo (Piwik) and at InnoCraft, we always aim to make features as intuitive as possible. Having thousands of features in Matomo and having to find a balance between beginners and advanced users can sometimes be a challenge. Sometimes this …

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Categories Community

It’s Matomo Analytics Survey time: Your Opinion Matters!

August 9, 2023January 17, 2017 by Matomo Core Team

It’s been almost two years since our last survey. We were so happy to get the participation we did from the community last time and hope that you will once again share your thoughts! Fill in the survey Looking back …

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Categories Community

How to configure and validate a Funnel in Matomo Analytics

January 16, 2017 by InnoCraft

In the last blog post we have covered how the conversion Funnel plugin enriches your Matomo (Piwik) experience. This post will focus on how to configure and validate your funnel in Matomo so you get the correct data when you …

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Categories Community

How Funnel for Matomo Analytics enriches your Matomo experience giving you ultimate insights and debugging capabilities

July 2, 2019January 13, 2017 by InnoCraft

No matter what type of website or app you have, whether you are trying to get your users to sign up for something or sell products, there is a certain number of steps your visitors have to go through. On …

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Categories Analytics Tips
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