Skip to content
Critical PHP security advisory: Two high-severity vulnerabilities affecting PHP have been disclosed. Matomo On-Premise and self-hosted users should review the recommended PHP security updates. Read the security guidance.
Matomo. Privacy-first analytics platform you can trust.
  • Matomo. Privacy-first analytics platform you can trust.
  • Why Matomo?
    • 100% Data Ownership
    • Privacy Protection
    • Product Features
    • Open Source
    • Flexibility
    • No Data Sampling
    • GDPR
    • Google Analytics Alternative
    • List of all features
  • Use Cases
    • Complete Analytics
    • Intranet Analytics
    • Consent-Free Tracking
    • Tracking Personal Data
    • Marketing Attribution
    • No Limitations
    • Log Analytics
    • Integrations
    • Case Studies
  • Cloud
  • On-Premise
    • Matomo On-Premise
    • On-Premise vs Cloud
    • Download for free
    • Marketplace
    • Support Plans
  • Pricing
    • Pricing - Cloud
    • Pricing - On-Premise
    • Contact Sales
  • Resources
    • Subscribe to our Newsletter
    • Blog
    • Webinars
    • Ebooks
    • Book a demo
    • Contact the Matomo team
    • Get involved
  • Help Centre
    • LEARN
    • Start hereNew to Matomo? Start here and follow these simple steps to get up and running in a few clicks.
    • Resource HubEverything you need to get value from your analytics.
    • Getting started webinarsLive every month
    • DOCUMENTATION
    • Knowledge Base
    • Developer documentation
    • Visit the Help Center
  • English
    English Français
    Log inHelpTry it for free
Analytics Platform – Matomo

Analytics Platform - Matomo

Official Matomo Blog

News from privacy-first Google Analytics alternative, Matomo.

Get RSS feed

Matomo SSO options and why is it useful?

November 8, 2017 by Matomo Core Team

Bored with typing again and again different logins and passwords for each service you have access to? Would you like to add hundreds or thousands of users with different roles to your Matomo (Piwik) at once? Would you like to …

Read More

Categories Plugins

Matomo now integrated within CloudFlare

April 5, 2023November 8, 2017 by Matomo Core Team

Would you like to know some quick fix in order to make your website load faster? Would you like your users to have a better experience on your website? One answer to that is what we call a CDN. Content …

Read More

Categories Product news

Find out what people are searching when coming from search engines

July 2, 2019November 7, 2017 by InnoCraft

At InnoCraft, we know that SEO is an important topic for most of you. If you have not heard of this term before, SEO stands for Search Engine Optimization. It consists in having your content website visible within the search …

Read More

Categories Plugins, Analytics tips

Community survey revealed – Discover the profile of a Matomo user

January 13, 2026November 7, 2017 by Matomo Core Team

In January 2017 we launched a Matomo community survey which gathered more than a thousand responses. It is now time for us to release the results of this study. We release today the results of this survey painting a picture of …

Read More

Categories Community

How to sell Matomo services without any confusion?

November 20, 2020October 10, 2017 by InnoCraft

As you may know, Matomo (Piwik) is a Free software under the GPL license which guarantees you: The freedom to run the program for any purpose. The freedom to study how it works and change it. The freedom to improve …

Read More

Categories Plugins

ASPSMS: a successful integration with Matomo

October 3, 2017 by Matomo Core Team

Have you ever wondered how an integration between a third party company and Matomo (Piwik) is possible? What are the key factors for a good partnership? This article describes our recent collaboration with a company for a mobile messaging integration. …

Read More

Categories Product news

The new GDPR data protection regulation and potential consequences on Matomo

March 6, 2023September 7, 2017 by Matomo Core Team

GDPR is a new data protection related regulation in Europe. GDPR stands for General Data Protection Regulation and is known in Germany under Datenschutz-Grundverordnung (DSGVO). The purpose of this European regulation is to strengthen and unify data protection for all …

Read More

Categories Privacy, Analytics tips

Understand your visitors by seeing where they click, hover, type and scroll, and replay their actions in a video

November 30, 2020May 18, 2017 by InnoCraft

Hi, this is Mike from InnoCraft, the company of the makers of Matomo Analytics which is used by over 1 million websites and apps in over 150 countries. I’m very proud to introduce you to our Heatmap & Session Recording …

Read More

Categories Analytics tips

Tracking User Acquisition and Social Media Activity with Matomo

July 2, 2019April 25, 2017 by Florian Hieß

Being able to monitor user acquisition and social media activity is essential for determining whether the outcome of your campaigns is in line with the business objectives. Determining the source of each website visit that gets you closer to your …

Read More

Categories Community, Analytics tips

Performance optimizations you can apply today to load the Matomo JavaScript tracker faster

September 29, 2020April 20, 2017 by InnoCraft

When you track your website with Matomo or any other analytics solution, you need to embed a JavaScript file in order to track page views, events, clicks, and more. At InnoCraft, it is our daily business to help Matomo (Piwik) …

Read More

Categories Product news, Community
Older posts
Newer posts
← Previous Page1 … Page30 Page31 Page32 … Page58 Next →

Categories

  • Press releases (21)
  • Videos (6)
  • Privacy (82)
  • Marketing (47)
  • Analytics tips (166)
  • GDPR (28)
  • CCPA (5)
  • UX (2)
  • Banking and Financial Services (14)
  • Product news (114)
  • App analytics (13)
  • Meta (12)
  • Artificial Intelligence (9)
  • Community (179)
  • Data governance (3)
  • Matomo Mobile releases (35)
  • Responsible marketing (1)
  • Plugins (46)
  • Security (34)
In essence, Matomo is:
Built on open source.
Governed by ethics.
Powered by insight.

Company

  • About Matomo
  • History
  • Contributors
  • Hiring
  • Contact Us
  • Partner Programme

Support

  • Help Centre
  • Developers
  • Contact support

Sales

  • Contact Sales
  • Plans & Pricing

Features

  • Tag Manager
  • WordPress Plugin
  • URL Campaign Builder
  • Integrations
  • Open Source
  • Download Matomo
  • Changelog
  • Issue Tracker
  • GitHub
  • Feedback Panel
  • Data Warehouse Connector

Industries

  • Banks 
  • Enterprise 
  • Financial Institutions 
  • Fintech

Legal

  • Cookie Notice
  • Matomo Cloud Privacy Policy
  • Website Privacy Policy
  • Website Terms of use
  • Matomo Cloud Terms of Service
  • Matomo Cloud Data Processing Agreement (DPA)
  • Matomo Marketplace Terms and Conditions
  • Support Plan Services Terms and Conditions

Resources

  • Blog
  • Case Studies
  • Newsletter
  • Guides
  • Masterclasses
  • Matomo in the Press
  • Press Enquiries
  • GDPR Timeline
  • How to Check Website Traffic

Comparisons

  • vs Google Analytics
  • vs Piano Analytics
  • vs Amplitude
  • vs Adobe Analytics vs Google Analytics
  • vs Piwik PRO
  • vs Firebase
  • vs Plausible
  • vs Fathom
  • vs Hotjar
  • vs WP-Statistics
  • vs Mixpanel
  • Top Web Analytics Tools

Privacy

  • Data ownership
  • GDPR
  • Security
  • Matomo Trust Center
© 2026 Analytics Platform - Matomo