News from privacy-first Google Analytics alternative, Matomo.
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Due to the endless choices, you may be wondering which web analytics plugin (GA, Slimstat or WP-Statistics) to choose from on the WordPress directory. If the choice is between WP-Statistics and Matomo for WordPress, we’ve got you covered. Have a …
With over a billion searches every day in search engines, it’s hard to underestimate the importance of having your business present on page one (ideally in positions 1 – 3) ranking for the keywords that impact your sales and conversions. …
While Google Analytics may seem like a great plugin option on the WordPress directory, we’d like to present a new ethical alternative called Matomo for WordPress, which gives you 100% data ownership and privacy protection. Firstly what does Google Analytics …
When the GDPR and ePrivacy laws first came into force, it changed the way websites collected and used data. The ePrivacy Directive regulates access to information stored on user devices (such as cookies), while the GDPR applies where personal data …
Accurately measuring the success of your customer’s journey on your website is vital to increasing conversions and having the best outcome for your business. When it comes to website analytics, the Funnels feature is the best place to start measuring …
Last year the Chromium browser team announced they would change their default behaviour for cookies. In particular about a property called samesite. Over the last few months, we have made various changes to our cookie handling to get Matomo ready …
3…2…1…Matomo Analytics launches on the WordPress directory! We’re so excited to announce that Matomo Analytics is now live on the WordPress Plugin Directory 🎉🎉🍻 The team has been working tirelessly to bring this to life. Two years it was only …
Collecting information via web analytics platforms is needed to help a website grow and improve. When doing so, it’s best to strike a balance between getting valuable insights, and keeping the trust of your users by protecting their privacy. This …
Gaining valuable insights by simply creating a heatmap or setting up recordings on your most important web pages is a good start, but using the Heatmaps and Session Recordings features in combination with other Matomo features is where the real …
It’s January 28th which means it’s Data Privacy Day! Today is an important day for the Matomo team as we reflect on our mission and our goals for 2020. This year I wanted to send a video message to all …
