Matomo Training

Make the most of your investment and get your organisation up to speed on Matomo with our hands-on training

Training from the makers of Matomo

Become well-versed in the language of analytics with training from the makers of Matomo (formerly Piwik). Our training workshops will help your organisation implement and use Matomo Analytics (formerly Piwik Analytics) effectively.
 

This remote training session is practical and hands-on, touching on the amazing features you’ll use most in your day-to-day analytics workflow. We show you how to get set up in Matomo (Piwik) and glean insights from each of the reports. Get clued up on how to interpret your results, create and track goals, and use options like dimensions and segments to go deeper.

We customise the training to your needs and experience level. Workshops are delivered via web-conferencing for up to 20 people, or in-person (currently available in France, Belgium, Switzerland, the Netherlands, Germany and New Zealand). A standard training session usually lasts up to three hours (half-day).

Why is training necessary?

Do you want to know more about your visitors and how your content is performing? Whether you run a website for your home business or a large corporation, Matomo is the leading open-source analytics platform for tracking, analysing, and reporting website data. Knowing how to use Matomo correctly will further help you measure site traffic, engagement, ad revenue, SEO, ecommerce activity and much more. This course helps you set up Matomo and get the best out of your reports.

Scope of training

Training sessions starts by answering all your questions first. According to your needs, we’ll be able to cover some of the topics below:

  • How data is collected and an overview of tracking tags.
  • Interpreting the dashboard, graphs and reports.
  • Making sense of reports about people and how they found your website.
  • Learning and exploring how your users use your website and what actions they take.
  • Defining your objectives and configuring conversion goals.
  • Creating custom segments to go deeper in your data.
  • Measuring marketing campaign activity.
  • How to do more with the data (scheduled reports, custom alerts, embedding and exporting reports).

Training procedure

  • A remote training session usually lasts up to three hours.
  • Our remote Matomo training is available in English and French. Other languages such as German may be available as well.
  • Our training can be customised to your requirements. If you have a large number of staff to train or need training in a topic not currently listed, contact us to discuss these options.
  • Up to 20 people from the same company.
  • Once the training finished you will receive a video recording of your session.
 

In-person training

Get first-hand training from a skilled Matomo professional in your area.

Scope of training

Training sessions will be tailored to your needs and cover the following topics:

  • How data is collected and an overview of tracking tags.
  • Interpreting the dashboard, graphs and reports.
  • Making sense of reports about people and how they found your website.
  • Learning and exploring how your users use your website and what actions they take.
  • Defining your objectives and configuring conversion goals.
  • Creating custom segments to go deeper in your data.
  • Measuring marketing campaign activity.
  • How to do more with the data (scheduled reports, custom alerts, embedding and exporting reports).

Training procedure

  • A standard training session usually lasts up to six hours and can involve up to six people from the same company.
  • In-person instructor-led: held in your offices or training space. Currently available in France, Switzerland, Belgium, Germany and New Zealand. You would need to provide access to computers for all participants as well as a projector and Internet access for the training facilitator.
  • Our Matomo training is available in English, French or German.
  • Our training can be customised to your requirements. If you have a large number of staff to train or need training in a topic not currently listed, contact us to discuss these options.

Interested in upskilling your team? Fill in the form below and we'll get back to you with our training workshop offer.

 

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  • Our Matomo user training is available in English, French or German.
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