Free Matomo Tag Manager training - empower yourself to deploy website tags
Matomo’s short and informative tag manager training videos will educate you on the fundamentals of Matomo Tag Manager.
Learn how to deploy tracking code on chosen pages and track various data, including conversions and analytics easily. By learning to do so, you open up endless possibilities on what data you can gather.
Total running time (for 11 videos): 66 minutes
01. Introduction to tag management systems
Running time: 4:21 minutes
By tagging your website and using Matomo Tag Manager alongside Matomo Analytics, you can collect much more data than you’d be able to otherwise.
Watch this introduction to get a general understanding about what a tag management system is, how it works, and what it achieves.
04. Tag Manager use case
Running time: 7:42 minutes
So now that you’ve got a basic grasp on how to use Matomo Tag Manager. It’s time to learn how to use it effectively with a practical example. Try following along and putting what you’ve learnt into practise by creating your first tag and trigger with Matomo Tag Manager.
Running time: 7:19 minutes
In the previous video we touched on what tags are. In this video we’ll go one step further by having a detailed look at tags in action. There are a variety of tags you can add which gives you an abundance of options for tracking. After watching this video, you’ll be able to practise deploying your own tags!
09. Preview, Debug, Publish
Running time: 6:16 minutes
You don’t want your visitors to be your guinea pigs, so it’s important to preview and see whether the implementation of your containers will work or not. This feature will give you hints on what is or isn’t working, and how you can fix it. By the end you can confidently decide whether your version is ready to be published.