Users Flow

Users Flow is a user journey analytics report that shows the paths visitors take through your website or mobile app. Visualise user journeys, understand how people navigate between pages and screens, and identify the content that drives engagement, conversions, and purchases.

Leverage Users Flow to evaluate calls to action, and uncover usability issues and navigation bottlenecks. By knowing how visitors interact with your website or app, you can optimise user experiences, improve conversion rates, reduce drop-offs, and support business growth.

 

Getting started

What does Users Flow do?Why is Users Flow important?Does Users Flow work in the Intranet?How is the Users Flow different to the Transition report?

Analyse Users Flow

Analyse Users Flow reportsWhich analytics reports are provided by Users Flow?Analyse Top Paths reportsWhat are Interactions in the Top Paths reports?Does Users Flow work on page URLs and page titles?Does the Users Flow report recognise internal website searches?View pages grouped in the ‘Others’ category in Users FlowView all user interactions and proceeding navigation paths in a table reportWhy is it not possible to explore the traffic on some pages?Will the User Flow and click path reports be shown in the Matomo Mobile app for Android and iOS?Fetch Users Flow reports via the Matomo HTTP Reporting API

Troubleshoot

What are the reasons the proceeding visits may not match the visit count of the next interaction?Why are URL parameters not shown in the Users Flow report?Why might the number of visits shown in the User Flow visualisation be lower than the number of visits shown in the visitors overview?What is the difference between the Number of interactions and Actions in a visit?

On-Premise FAQs

Where can I get Users Flow?Who develops & maintains the Users Flow plugin?What about the quality of this plugin?Under what licence is the Users Flow plugin released?Which Matomo version is required for this plugin?Does the Users Flow plugin slow down tracking or require any additional storage in the log database tables?Does Users Flow work as a standalone product?View more than 10 interaction steps in the users flow visualisationView users interactions for more than 100 pages