Meet the leading Google Analytics alternative
When Universal Analytics retires you will lose years of data. Switch to Matomo and we’ll import your historical data while staying GDPR compliant.
Start your 21-day free trial. No credit card required.
No credit card required.
Pricing starts at 19 EUR a month.
Recognised as a leading global web analytics solution
No credit card required.
One analytics tool to replace them all
Not only can you import your Google Analytics data but you also get access to all Matomo features.
Matomo vs Google Analytics
Unlike Google Analytics 4, we’ll accept your historical Universal Analytics data.
Matomo Analytics
Google Analytics
Google Analytics Historical Data Importer
Tag Manager
Google Ads & Google Search Console Integration
No Data Sampling
Limit 500k
Advanced Privacy Controls
GDPR Manager
Heatmaps, Session Recordings & A/B testing
Media & Form Analytics
Search Engine Keyword Rankings
No credit card required.
Matomo seamlessly connects with your existing Google products
Frequently asked questions
Matomo starts at 19 EUR per month for up to 50,000 hits per month. A “hit” in Matomo is equivalent to a “hit” in Google Analytics (e.g., a tracked page view, an event tracking, a download, an outline, an onsite search, or a content tracking request).
All pricing plans give you access to all Matomo features, automatic software updates, free customer support, and you have full control and ownership of your data.
Google Analytics uses data from your site for their own purposes (e.g., advertising). This is not only unethical but is also against many global data privacy laws. At Matomo, you have 100% ownership of data.
Matomo covers all your web analytic needs, but you also get the added value of Tag Manager, Heatmaps, Session Recordings and AB Testing all in one solution. So while there is a small monthly investment required, there are so many additional benefits to gain.
Migration time varies and depends on how much data you have in Google Analytics. The set up takes about 35 minutes and then your data is gradually imported daily.
Google allows only 50,000 calls per day and times out afterwards.
No. 100% of your processed data will be migrated with no data lost. Only raw data will not be imported.
Yes! We offer free training videos, user guides and an active community-driven forum so you can hit the ground running. And if you need a little more help – don’t worry. We’re here for you with free human support.
We sure do! Along with all our easy-to-follow training resources we also offer free support from ‘real humans’ for all our cloud subscribers.
We’d be more than happy to answer your questions. You can reach our sales team by filling out this contact form.
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