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Google Analytics 4 and GDPR: Everything You Need to Know

May 17, 2022May 17, 2022 by Matomo Core Team

Four years have passed since the European General Data Protection Regulation (GDPR, also known as DSGVO in German, and RGPD in French) took effect. That’s ample time to get compliant, especially for an organisation as big and innovative as Google. …

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Categories GDPR

Your introduction to personally identifiable information: What is PII?

September 19, 2024January 15, 2020 by Joselyn Khor

Learning about personally identifiable information (PII) is crucial. Identifiable information can be used for nefarious purposes like identity theft and fraud.  So, how can you protect yourself as an innocent web browser? Or, if you manage a website — how …

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Categories Analytics Tips, GDPR, Privacy, Security
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