Business analytics tools help you spot trends, measure performance and make informed decisions. This article examines seven leading business analytics tools, highlighting their notable features, typical use cases and key factors to consider when selecting a tool. What are business …
You probably made the switch to Google Analytics 4 (GA4) when Google stopped collecting Universal Analytics (UA) data in July 2023. Up to that point, UA had long been the default analytics platform, despite its many limitations. This was mostly because everyone …
We’ve made improvements to the Funnels feature to be more user-friendly and offer you greater flexibility. Here’s what’s changing: Setting up and managing funnels is now easier than ever Previously, creating funnels was tedious and required going through the Goals …
Matomo includes a built-in opt-out form that you can add to your website so you can provide your visitors with the choice to opt-out of Matomo tracking. Up until Matomo 4.12.0 the built-in opt-out form relied on iFrame technology which …
Fifteen years ago, I realised that people (myself included) were increasingly integrating the internet into their everyday lives, and it was clear that it would only expand in the future. It was an exciting new world, but the amount of …
Exceeded Google Analytics’ 10M hits data limit, now what? “Your data volume (1XXM hits) exceeds the limit of 10M hits per month as outlined in our Terms of Service. If you continue to exceed the limit, we will stop processing …
SEO Web Vitals track your critical website performance metrics and are a core element of SEO best practice. Start using Matomo SEO Web Vitals to monitor your website performance, optimise your visitor experience, improve your search result rankings, and see …
Hey everyone! Joselyn here. As always the views of our community remain top of mind. So to make sure you guys know the thinking behind these new projects, we reached out to Matomo’s founder, Matthieu, to ask questions you might …
You may be surprised to read this announcement, but no stress, take a deep breath, nothing big is going to happen, it is just our name that is changing and here are the reasons why. Why are we changing from …
Dear Matomo (Piwik) community, We are excited today to announce our publicly available Matomo 3.0.0 beta 3 release. We have been been working hard behind the scenes on the new 3.0.0 release for almost one year now. We, the passionate …