Did you know that accurate data reporting is often capped when using a tool like Google Analytics?
Meaning once your website traffic reaches a certain limit, the data then becomes a guess rather than factual. Read more here.
With Matomo you get 100% accurate data. It’s totally up to you how much data you store and for how long.
Defence departments working with large data sets will need this. No other tool will give you the freedom to gain insights without limitations which is a big bonus for departments with demanding data requirements.
This is where tools like Google Analytics become extremely limited and cashes in with their GA Premium suite. At Matomo, we believe all data should be reported 100% accurately.
Want to compare Matomo with Google Analytics 360?