Blog: How to measure the performance of a newsletter (or any email) with Matomo
…tracking pixel, a tiny image of 1×1 that is transparent so the user will not be able to see it. You can find more information about it on our guide…
Search Results
Blog: Developers and vendors: Want a Matomo Hoodie? Add a tag to the Matomo Open Source Tag Manager and this could be yours!
…to understand a tiny bit of PHP but you’ll likely be fine even if you don’t (here is an example PHP file and the related JS file). As we want…
Blog: Easily track Events within Matomo Analytics thanks to Matomo Tag Manager
…the following message and feel a bit frustrated: “There is no data for this report” is a nice way to say, “Hey, you are tracking just a tiny part of…
FAQ: Post-deploy checklist for your Matomo instance
…that use non-latin characters (such as Japanese, Arabic, Hebrew, Chinese, etc.) the unicode font is downloaded. If Matomo is deployed on 2+ servers, Multi-servers configuration is in place: ☐ Check…
FAQ: How to track your subscription business with Matomo
…a tiny part of the insights you can get from Matomo. In this guide we will only cover two more topics. Another topic you might be interested in is Custom…
FAQ: Analyse Goal reports and conversion rates
…you might notice visitors searching for keywords including “report” are more likely to opt-in to your newsletter. This would suggest that offering reports as an incentive to opt-in is a…
Blog: Google Analytics 4 (GA4) vs Matomo
…historical data you’ve collected over the years. Tino Didriksen via Twitter User Interface Google Analytics 4 GA4’s new user interface has been met with mixed reviews. Many claim that it’s…
Blog: 5 Homepage Design Examples & Best Practices to Inspire
…icons, visuals and other graphic design elements. Take a cue from ICAM — a steel manufacturing company. Their niche isn’t typically exciting. Yet, their homepage design stops you and tinkers…
Blog: 10 Matomo Features You Possibly Didn’t Know About
…up the developer (which takes time). Or tinkering with the site code yourself (which can result in errors and still raise the need to call a developer). With Tag Manager,…
Blog: What is Marketing Attribution? (And How To Get Started)
…and then the direct traffic source. In other words: Marketing attribution helps you understand how prospects move through the sales funnel and which elements tinder them towards the desired outcome….