It makes your life easier when you want to modify any of these snippets on your website as you will no longer need a developer to make the needed changes for you. Instead of waiting for someone to make these changes and to deploy your website, you can now easily make the needed changes yourself.
If you don’t have a running Matomo, first install Matomo. Then you can install the Tag Manager through the Marketplace either by going to “Administration => Marketplace” or by manually downloading and installing it from the Marketplace website.
The Tag Manager is not yet available on the Matomo Cloud, but will be once the Tag Manager is out of beta.
Environments let you deploy different versions of a container to different environments. For example you may first want to deploy a specific version to your development environment, then to the test or staging environment before you publish a container on the “live” environment.
If you self host Matomo, you can block the usage of any tag, trigger, or variable through your “config/config.ini.php” file like this:
[TagManager] disable_tags = “CustomImage” disable_triggers = “DataLayer” disable_variables = “DomElement” disable_variables = “Cookie”