Testimonials

Need further convincing to try Matomo? Here’s what our users are saying.

Do you like Matomo?

The feedback from our users help shape Matomo (formerly Piwik) into a product we’re proud of and we’re delighted to receive all emails users send to us.

Here’s what our users are saying:

"No matter whether we are working with granular or big-picture data, we always have confidence that we are making user-benefited decisions based on a complete data set. And having full control of our Matomo data is critical - we get to choose exactly how it's stored, managed and deleted."

Philip Aggrey | Commercial Operations

"As one of the leading secure and private email solutions mailfence.com attaches the utmost importance to security and respect for privacy. We therefore selected Matomo as our open source digital analytics platform, in order to track traffic on our commercial site while preserving total control of the data and fully respect the privacy of our users."

Patrick De Schutter | Co-Founder + Managing Director

"Matomo and Pimcore share a similar philosophy. Both are based on the doctrine that intellectual property, such as software, should be available to enterprises for free without having to pay any licensing cost. Both give companies full ownership and control of all data they collect and store. Thanks to the Matomo team for all your help and support! This tight integration makes all the new reporting features on our roadmap possible. We must admit that we are quite proud that Pimcore is currently the only content and user experience management system with a Matomo core integration."

Christian Kemptner | Marketing & Partners Manager

"Matomo is a treasure trove of information. For those that like to delve into the analytics, this is your tool. On top of the usual analytics, Matomo also includes the option for heat mapping so you can see where your users are looking on individual pages and then use that information to increase sales and conversions. The team at Matomo have also been very helpful in setting up the tool and providing support whenever it was needed."

Andrew Arnold | Marketing & Digital Manager

"We absolutely love Matomo. The more we learn about this platform, the more we understand what an incredible value is being provided. We evaluated a handful of paid analytics platforms this year and found no compelling reason to switch."

Michael Fatica | Chief Executive Officer

"At Coventry University, research is integral to the corporate plan and we produce research which reflects our commitment to Excellence with Impact. The project website is one of the important ways to generate or deliver the impact to the society. Hence, we have implemented the Matomo platform to help our researchers have a better understanding of their audience. Matomo is such a flexible system, instead of passively receiving web traffic reports, researchers at Coventry are proactively using plugins like A/B Testing to improve the number of times their websites get visited. Moreover, by using the APIs provided by Matomo, they even integrate it with their own system to generate integrating outputs in the behavioural science research. From the IT perspective, Matomo is easy to deploy and maintain, and more importantly, as a self-hosted solution we have the full control of the data."

Jizheng Wan | IT Research Services Manager

"If you have a lot of traffic, and the dev chops to host a package like this, Matomo is a no-brainer. I love it."

Christina Mercer | Audience Development Editor

"Given our tradition in libraries to protect reader privacy, a compelling argument can be made that Google Analytics is inappropriate for libraries. After a review of alternatives to GA following Edward Snowden's revelations, we selected Matomo as a replacement for GA. Matomo is a free, open source, and most importantly, supports local data collection."

Adam Chandler | Director

"With Matomo we’ve got the balance right. Forresters is predicting this to be the year business begins to make data security and privacy an important competitive advantage. The international business advisory firm says that in the battle to win and retain customers, data security and privacy will become a top business technology priority. We think the same lesson applies to government agencies because people will have similar levels of privacy expectations across both the private and public sectors."

John Edwards | Privacy Commissioner for the New Zealand Government

"This tool (Matomo) without a doubt, is a serious contender of Google Analytics and serious threat to GA Premium. My primary reason to use Matomo is to get the unsampled data, though it provides many other benefits over GA like full ownership of the analytics data. If your website gets lots of traffic and you can't afford an enterprise level tool like GA premium then Matomo is your best choice. I would even go ahead and say, why spend $150K a year (even if you can afford to) on GA premium, if there are better cheaper alternatives available."

Himanshu Sharma | Digital Marketing Consultant & Founder

"Collecting data from one’s visitors is very useful, and it is possible to do so despite the GDPR, including via Matomo, the solution we have chosen. It incorporates the right to be forgotten – meaning a user wants a website to delete all the data it has collected about him or her – and the ability to choose not to be tracked at all when visiting a site. That is why we have chosen Matomo. High security, high flexibility, and we know exactly who is looking at the data collected."

Mikke Schiren | Customer Solutions Developer

"We’re a very small business with a niche audience and we really enjoy how much easier Matomo is to use than other analytics options we’ve tried in the past. The information is much cleaner, giving me a clearer picture of real visitors to our company website. We’ve been using Matomo beginning this year, and initially it helped us better track times and days of usage. Lately I was able to identify because of Matomo increased traffic to one of our product pages, which gave us direction on how to better answer customers’ interest about that product. Keep up the good work!"

Alisha Steitz Hamblen | UX/Marketing