Blog: 7 Fintech Marketing Strategies to Maximise Profits in 2024
…the correction quickly floored, and the fintech industry will recover in 2024, but companies will have to work much harder to secure funds. F-Prime’s The 2024 State of Fintech Report…
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Blog: Google Alternatives in 2024 β the Ultimate List
…such as Outlook. Nextcloud Calendar app Nextcloud also offers a Calendar app which easily syncs events from different devices with your Nextcloud account. You can integrate it with other Nextcloud…
FAQ: How to set up BigQuery & Data Warehouse Exports
…Matomo datasets and tables in Google BigQuery To setup and configure your Matomo datasets, open Google Cloud Console BigQuery using this link: https://console.cloud.google.com/bigquery. Enable the BigQuery API and the BigQuery…
Blog: B2B Marketing Attribution Guide: How to Master It in 2024
…involved in the sales process. The B2B sales funnel is significantly longer and more complex The typical B2C sales funnel is often broken down into four simple stages: Awareness: when…
Matomo is Free Open-Source Software
…used, as it stands for Free and Open Source Software. Free software principles Quoting the Free Software Foundation’s “What is Free Software”, the four freedoms at the core of free…
Blog: Top Conversion Metrics to Track in 2024
…also examine how social media can make or break your brand engagement strategy. Keep reading to stay ahead of the competition for 2024 and gain tips and tricks for improving…
Blog: The Ultimate Guide to Marketing Attribution: Models & Tools
…greater its influence. Pre-conversion touchpoints get the highest credit, while the first ones are ranked lower (5%-5%-10%-15%-25%-30%). This model better reflects real-life customer journeys. However, it devalues the impact of…
Blog: The Only 7 Lead Generation Tools You Need in 2024
…GoDaddy, Jimdo, Joomla, Kajabi. and more. Pricing: Starts free for Matomo On-Premise and increases to $23/month for Matomo Cloud (which includes a free 21-day trial with no credit card required)….
Blog: 7 Best Marketing Attribution Software in 2024
…The marketing and sales CRM bundle starts at $93/month with up to five users. 5. Salesforce Data Cloud for Marketing — Ideal CRM for enterprises Salesforce is a robust and…
Blog: Top 5 Customer Segmentation Software in 2024
…Matomo Cloud users. Open-source benefits: Being open-source, Matomo offers enhanced security, privacy, customisation options, and a supportive community. Hosting options: Matomo is available either as a self-hosted solution or cloud-hosted….