FAQ: Analyse Goal reports and conversion rates

…traffic that complete goals on your website. As an example, you might notice visitors from DuckDuckGo, a privacy-focused search engine, rarely sign up to your newsletter. However, these same visitors…

FAQ: About Segments in Matomo

…possible to build segments based on the language of a user’s browser, or the location of their IP address, or any other custom dimension. While this may have some privacy

FAQ: Advanced: How to manually build campaign tracking URLs

…UTM parameter values to comply with privacy requirements. Traffic associated with campaigns is still attributed as campaign traffic, but specific campaign details such as Campaign Name (utm_campaign), Source (utm_source), Medium…

FAQ: Analyse marketing campaign reports

…parameter values to comply with privacy requirements. Traffic associated with campaigns is still attributed as campaign traffic, but specific campaign details such as Campaign Name (utm_campaign), Source (utm_source), Medium (utm_medium),…

Blog: 9 Ways to Customise Your Matomo Like a Pro

…conditions and data processing agreement (DPA) Your information will be used to create an account on our cloud service. For more information please consult our privacy policy. Start improving your…

FAQ: Addressing Unexpected Data Discrepancies

…the access logs from Administration > Diagnostic > Activity Logs. Consent Tool Configuration Consent tools play an important role in data collection, especially in the context of user privacy and…