User IDs User Guide - Reports

The Matomo User ID tracking feature lets you connect logged-in visitors with a unique identifier, such as a username or email. This enables you to recognise returning users, link activity across sessions and devices - which is useful for websites with membership areas, Ecommerce shops, SaaS platforms, and portals where users authenticate. You can configure User ID tracking directly in the tracking code or set it up through Matomo Tag Manager for a flexible implementation.

Getting started

Benefits of User ID tracking

Track User IDs

Set up User ID tracking in Matomo User ID privacy considerations How are requests with a User ID tracked? (login, logout, or on multiple devices)Use Custom Dimensions with the User ID for Ecommerce reports

Analyse User IDs

Analyse User ID reports Useful ways to benefit from the User ID feature (including segmenting)