Self-hosting web analytics got a whole lot easier with the Matomo for WordPress plugin! A privacy friendly Google Analytics alternative that is easy to install and easy to use yet powerful when you need it to be. Enjoy full ownership and f...
Matomo Cloud is simple to set up, you can start tracking right away and we’ll take care of the hosting for you. You get access to all Matomo features, automatic software updates, free customer support, and you have full control and ownershi...
Manage your team members in Matomo and learn with our guides below how to add, change and delete users, and more: searching for users, change user details and manage what users have permission to see and do in Matomo.
A simple way of giving other people access to your Matomo analytics is to send reports specifically tailored to their needs in HTML, PDF, or CSV. You can schedule reports to be sent to email, mobile, or Slack for daily, weekly, or monthly d...
Your data is secure with Matomo. In the guides below you will find security related FAQs including recovering accounts and managing two factor authentication. You may also be interested in Privacy guides.
Event Tracking in Matomo goes beyond page views by showing what users actually do on your website or app. While page view data reveals how many people visit a page, events capture interactions such as clicks, video plays, downloads, or form...
The Matomo User ID tracking feature lets you connect logged-in visitors with a unique identifier, such as a username or email. This enables you to recognise returning users, link activity across sessions and devices - which is useful for we...
Analytics data within the Matomo reporting interface is displayed through four primary visualisations: evolution graphs, table reports, sparkline summary cards and maps. Learn about the essential graphs & visualisations in Matomo.
The Segmentation functionality in Matomo enables you to view and analyse reports on smaller groups of your audience, based on specific criteria like country or purchase behaviour. Learn how to use this powerful feature by exploring Segmenta...
Don’t want to insert a JavaScript tracking code to your website for privacy reasons? Log Analytics is the most secure way to get the insights you need to make smarter data-driven decisions, without compromising the integrity of your organis...